In 2022, as a senior UX designer, I designed and realized the web app "Dein Erster Tag" with NockNock. A service aimed at teen and young adults who are looking for an "Ausbildung" in Germany. Paying source of the service model are the companies, listing their offerings.
2022 for NockNock as Senior Ux Designer
The target group was definitely a big challenge, as most of them are under 16 and therefore subject to different data protection regulations. So the login and register process was tricky. It was also a challenge to develop general templates for very different types of "Ausbildung" Jobs
The web app was successfully launched in 2023 and has had a lot of traffic on its site ever since. Students can quickly and easily find their apprenticeship based on their interests and requirements and apply with a swipe.
What are the needs of the target audience, what can the business deliver, how other products are working.
From a whole value proposition and feature creation workshop we went down to a MVP doable version of the product.
User flows for different parties like parents and kids always navigation through the special requirements of the young target audience.
I'm happy to support you.
annika.grothe@gmail.com
+49 176 31171440
